Emirads-FAQ Taxi media

FAQ -TAXI MEDIA

Q: Why taxi media?

A: In today’s highly competitive market, where brands are vying for consumer attention and advertisers are exploring new media to promote their brands, taxi advertising comes as a boon.

Taxis spend 90% of their journey time within city limits driving through busy traffic areas, downtown shopping malls, residential areas, university campuses, highways and major expressways. It is the only mobile media that ensures wide spread exposure in all areas of the city.

Q: Who are your clients?

A: Anyone and everyone who wants to get their message across directly to their target audience is our client. We have every industry on the taxis. E.g.: Finance & Investment, Telecom, FMCG, Departmental stores, Entertainment etc…

Q: How many taxis do you have?

A: We have 1000 taxis.

Q: How many taxis do you suggest for a good campaign?

A: In order to plan your campaign (number of taxis & period ) we need to know the following:
• Type of your campaign. (E.g.: Tactical, Promotional, Branding, Mass)
• The duration of your campaign.
• Your target audience.
• Your budget. (Big or small we have a expert team to guide you)
• you can take a minimum of 40 taxis and a maximum of 1000 taxis.

Q: What is the minimum period & minimum no.of taxis we can use?

A: Minimum period is 1 month. Minimum no.of taxis are the packages offered in the rate card.
e.g. 40 Semi Wrap Taxis, 50 Sides & bumper

Q: How do we see all our taxis?

A: Once the graphics are installed on the taxis photographs for the campaign will be provided as proof along with a letter.